U.S. brand strategy is becoming a bigger concern for American companies as changing consumer habits force businesses to reconsider how they build loyalty, price products and communicate value. Shoppers are becoming more selective, comparing alternatives more aggressively and showing greater

U.S. private label brands are gaining greater attention from shoppers and retailers as American consumers look for ways to stretch household budgets. From groceries and household products to apparel and personal care, store-owned brands are taking a larger role in

AI data center water demand is emerging as a major business and infrastructure issue across the United States as technology companies race to build the computing capacity needed for artificial intelligence. The surge in AI investment is creating enormous demand

JBS Pilgrim’s Pride deal activity is putting one of the largest names in global meat processing back at the center of the U.S. food industry, as JBS moves to strengthen its control over poultry producer Pilgrim’s Pride. The potential transaction

Lowe’s earnings are providing investors with a fresh look at the health of U.S. home-improvement spending as homeowners and contractors navigate higher costs, elevated borrowing expenses and a changing housing market. The latest results from the home-improvement giant are being

TJX Companies growth outlook is drawing investor attention as the off-price retailer navigates a U.S. consumer who continues to prioritize value while remaining selective about discretionary purchases. The company’s latest results provide another indication that discount-oriented retail may be better